article thumbnail

TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity. Humanization.

article thumbnail

Your Top Job Candidate Is Probably A Liar

Allwork

Identifying resume embellishment is simple when employers effectively interview applicants and follow through on background checks. On average, 72% of a job applicant’s resume is accurate while the remaining 28% is embellished.

Resume 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Classy Ways to Handle Employee Resignations

Success

In the age of social media, employees quitting may also cause concern regarding how much company information, or misinformation, might be spread as a result of a disgruntled exiting employee. We periodically review the feedback we have received during exit interviews to identify areas for opportunity so we can keep improving.”

2023 262
article thumbnail

Unlock The Power Of Conversational Marketing To Attract and Retain Customers

Allwork

Pirrotti-Dranchak highlighted the power of chatbots, personalized emails, and social media messaging platforms as effective tools for engaging with customers in real-time. According to Pirrotti-Dranchak, these mechanisms for understanding audience dynamics form the backbone of every effective marketing campaign.

Forms 246
article thumbnail

Using Social Media for Product Launches

Andrea Kalli

While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.

article thumbnail

Create a Customer-Focused Social Media Strategy » Make or Break.

Make or Break Moments

There are many uses for participating in social media, but for me – the best benefit is the ability to connect with our customers – or our potential customers. I have put together a Customer-Focus Social Media Strategy workbook that I offer FREE to help get you started.

article thumbnail

An Email Can Change Your Life: How to Write a Pitch Email

Success

How did you get an interview with [insert celebrity here]? Social media If these tools don’t work, you could try to find someone’s email address in their Twitter bio, Instagram or YouTube. For me, that comes in the form of prominent publications I’ve written for in the past, as well as samples of my articles.

Email 300