article thumbnail

Society 18 Founder Pamela Zapata on Supporting Influencers of Color and Knowing Your Worth

Success

In 2019, she launched Society 18 , an influencer management and digital marketing firm that focuses on multicultural and multiethnic content creators. Pamela Zapata: I had been working in marketing, production, talent and casting for about 10 years when I started the agency. I started at Ryan Seacrest Productions; then, I went to E!

Agencies 306
article thumbnail

Demystifying Tech Stacks for Small Businesses: Empowering Your Work-Life Balance

Tips From T. Marie

Content Management Systems (CMS): A CMS like WordPress or a similar system makes it easy to manage and update your website’s content. Common Tech Stacks for Small Businesses Every small business’s tech stack will vary depending on its specific needs and goals. E-commerce Tools: Payment gateways like PayPal or Stripe.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Hire And Manage Freelancers, According To Experts

Allwork

The co-founder and CEO of SparkToro , who previously co-founded Moz, gives consultants an edge over agencies and full-time employees in a recent blog post. The company hired four agencies and five consultants in its first two years. Of course, managing a freelancer is not the same as managing a full-time employee or agency.

article thumbnail

8 Business Development Strategies For New Recruitment Agencies

Recruit CRM

One of the toughest challenges when it comes to setting up a successful recruitment agency is to understand how business development works. To help newcomer recruitment agencies and recruiters, Recruit CRM has shortlisted 8 such strategies for you to implement! Therefore, put time into building your presence online.

article thumbnail

TikTok Is Here to Stay—Is Your Brand Ready?

Success

Now, the platform is a resource for life advice and how-to content. It’s even made headlines for the sheer number of people who log into the app to pick up career advice from professionals and various job consulting agencies, with many acing interviews and landing their dream jobs. Create Content. Data collection. Best poses.

article thumbnail

Top 10 Most Innovative Companies to Watch in 2024

Success

On the app, readers customize content areas of interest, like food, entertainment, sports, etc., 29 is one of the first PR agencies entirely dedicated to sustainability and social impact, with a client list that includes VEJA, TED, Rothy’s, Happiest Baby, Book of the Month and more. 29 Photo by ©Tory Williams/Courtesy of No.

2024 317
article thumbnail

This Old Marketing Farewell Episode: Sometimes the End Is a Beginning

Small Business Labs

At the risk of getting all sentimental, Robert and I wanted to spend our last PNR podcast revisiting some of our favorite discussion topics, recalling a few of our personal content marketing triumphs, and passing along a bit of advice we’ve received over the years in the hopes that it will help you achieve greater triumphs in your own career.