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Why Is It Important To Enforce Your Pricing, Everywhere?

Allwork

Aggregators who resell your space at different prices encourage cross-channel shopping, leading clients straight to your competitors. By standardizing your pricing, you’ll keep more clients connected to your brand and reduce the risk of price erosion. In fact, one price is all it takes. How can you protect your pricing?

Policies 290
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What Is a Good NPS Score?

Success

Net promoter score—or NPS—has gained popular use across industries. Surveyed customers have only one question to answer. “On On a scale from 0 to 10, how likely are you to recommend [company name, product, or service] to a friend or colleague?”. Respondents answering 9 or 10 are considered promoters. Too obvious?

Promotion 253
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Once Upon a Time in Marketing: The Power of Storytelling

Success

The employee improvised with a meatball from the spaghetti, pizza sauce and garlic bread and charged a reasonable price. A fabulous story like that shows what great customer service looks like, and it could be used for all kinds of reputation-building,” he says. Stock prices fell, Perry says. That is the bad news.

2003 279
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Is customer service more about loyalty or preventing frustration?

Service Untitled

Since customer service is now getting more and more complicated because prices have become so competitive, does it also depend on a better defense or one of offense? Depending on the position an organization chooses is most dependent on the product or the service offered. photo by: Ed Yourdon.

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Walmart’s dismal customer service scores drive customers away

Service Untitled

Since 2007, Walmart department and discount stores repeatedly have been labeled with the dubious distinction of having the “worst customer service in America.” Yet, shoppers can be a forgiving lot if customer service personnel are at the job and eager to please, but that doesn’t seem to happen much at Walmart.

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7 Types of Competitive Advantages and How to Develop Yours

Success

That is, you offer the same or similar product as your competitors but at a lower price. But generally speaking, you will achieve much stronger results by focusing on your strengths.That is, promote and grow your most popular and highest net return goods and services. But you can find other ways to develop your niche.

Budget 279
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Personalize customer service and make it happen

Service Untitled

Personalizing customer service consists of targeting an audience and acting on specific objectives to increase business, build brand loyalty, and attract new clients or customers. Well chosen and thoughtful promotional items can also have an impact on personalizing customer service. photo credit: Ktoine.