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Some Social Media Users Make Money Sharing Their Trauma Online. But What Are the Dangers of Trauma Monetization?

Success

Trauma monetization: it’s become a buzzword in the age of social media. Her content is all about child abuse and alcohol addiction, where she playacts her parents: Cigarette Mom and Beer Dad. And if you can gain enough followers and engagement, social media platforms will pay you for your content.

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Some Gen Zers Are Including Their Social Media on Resumes—Should You?

Success

Gone are the days when job applicants scrambled to update their privacy settings and delete compromising photos of party nights from their social accounts before a job interview. They are even using social media to create their resumes. So social presence was essential, but it had to be appealing to be beneficial.

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Be Careful What You Post Online: 7 in 10 Hiring Managers Are Watching

Allwork

74% of hiring managers say they use social media to screen candidates. Social media platforms can be a double-edged sword; while they can enhance your chances of landing a job, they can also jeopardize them if not managed properly.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. Now, the platform is a resource for life advice and how-to content. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media.

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How Well Do You Manage Your Social Media Content Assets?

Stephanie LH Calahan

I was on the phone the other day with one of my private clients and we were talking about her social media strategy.    How do I make up unique content for each platform? " The good news for her and for you is that you don't have to create unique content for each platform.  It doesn't.

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Strategies for Automating Some (Hopefully not All) of Your Social Media Content

Stephanie LH Calahan

I have been talking with people about social media a lot lately.    There is a lot of confusion and frustration about what to do and what not to do when it comes to social media.   The topic was on the social media mistakes that speakers make.  Have a Social Media Plan.

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From Layoff To Liftoff: 5 Steps To Rebuild Your Career

Allwork

In an era dominated by remote work, AI, and social media, a personal cover letter is still important. This means that, on average 2-4% of your audience will engage with your content through likes, comments, and shares.” You also need to avoid resume red flags that could cost you the chance for an interview.