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Creating Content and Driving Engagement with Amy Porterfield

Success

Unfortunately, she’d set her expectations too high—after removing the few thousand dollars of expenses from her profits, she’d only made $267, less than the cost of her program. Following a year of doing social media for small businesses, she decided to launch her first digital course.

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Super Bowl Promotions and Preparations: How 8 Small Businesses Are Bracing for the Big Game

Success

We’ve always been extremely scrappy when it comes to marketing and billboards are a fun, cost-effective way for us to deliver our style of messaging to thousands—hopefully millions—of people with the Super Bowl.” The company will also be open 24 hours over Super Bowl weekend for travelers needing to store luggage during the game.

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Infographic: What an Event Looks Like to Small Businesses

The Small Business Blog

Many small businesses rely on events as a cost effective way to promote themselves in the local area or farther afield. Has your business ever hosted an event?

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Limited! Free 30-minute, no obligation, phone consults for email marketing services.

Denise Aday

MailChimp is my preferred solution , but I also have experience and am affiliated with iContact and Constant Contact. I’m offering a limited number of 30-minute phone consults at no cost or obligation to you. Does this sound like something for you? If you need help and are serious about getting it, let’s talk soon.

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From the archive: The role of workplace design in employee engagement

Workplace Insight

This is particularly important for employees in open plan offices, to allow them to balance constant contact with colleagues with moments of privacy and disconnection. Experts agree that creating an office that is tailored to employee needs, and which provides a menu of settings is always the best solution.

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Intimidated by AI? Don’t Be—Here’s How to Leverage AI to Increase Your Company’s Revenue

Success

by Constant Contact. He uses an AI scoring formula with clients to estimate potential cost savings per task for companies. Operational costs can be cut in half… if that happens at departments that are profit centers, revenues go up immediately and significantly.” Find the tasks that are ripe for automation,” he adds.

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Reaping the Soft Benefits of Email Marketing

Small Business CEO

The next sections explain many of the soft benefits you can derive at a low cost while you’re gaining from the more direct benefits of your email marketing strategy. Loyalty results in more frequent purchases, bigger purchases, and other benefits that aren’t necessarily tied to the number or cost of communications you send.

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