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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

Success

In my own marketing strategy, I like to use a blended strategy that both leverages technology and creates content designed for humans. This focus on human-centered content is especially important now. Humans like content that is clearly made for humans by humans. Spam by definition is simply an unsolicited mass email.

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6 Tips for Rapid Social Media Growth in 2022

Success

You want to attract like-minded people, not random followers who don’t view your content or make purchases. Social growth gets easier with focused content that continually speaks to your audience. Send an email to that person in 2022. Repurpose content across social media. Find your niche.

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Tackling Business Strategy: 6 Tenets of Building a Scalable Brand

Success

That includes banners of various sizes for social media as well as templates for brochures, catalogs, newsletters for your email marketing strategy —anything you may conceivably use as your business grows. Learn how to plug in new content at the technical level even if you have a committed staff member. Create lasting “values” media.

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Effective Content Marketing: Five Tips for Writing Great Content

Andrea Kalli

Content is dynamic and variable, and without a dedicated strategy and game-plan for ensuring that your content is quality, it is unlikely that you will ever see any positive marketing results. However, while great content is difficult to produce, learning to create great content is not. 1) Minimize fluff and padding.

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Email Isn’t Dead. Here’s Why You Should Be Using It to Market Your Business.

Tips From T. Marie

The business experts agree, when it comes to marketing, the most effective avenue you can use is email. An email list gets 10 times higher conversions than social media and receives a 4300 percent return on investment (ROI) for US based businesses according to the Direct Marketing Association. Starting an email list is easy.

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Four Tips for Highly Effective Content Marketing

Andrea Kalli

From rejected submissions to frustratingly difficult topics; troubled supporting websites to readers that just won’t make a purchase, the amount of potential problems affecting content marketers is miles long and filled with frustration. It is important to get your content marketing empire built on the right foundation.

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Authority Blogging: Five Tips for High Power Blog Posts

Andrea Kalli

Blogs were monetized with Adsense and affiliate products, and what mattered was not the quality or relevancy of the content, but the amount of space which was available to plaster with Adsense advertisements and sponsor information. Blogging frequently is not the goal. Now, things are remarkably different. Ignore them.