Small Business Labs
OCTOBER 1, 2019
MetLife recently released The Gig Economy: Opportunities, Challenges, and Employer Strategies. These studies have come from a wide variety of sources - government agencies, academics, think tanks, consulting firms, and companies. This despite the overwhelming evidence this isn't true.
Small Business Labs
OCTOBER 30, 2012
According to their press release: Jinglesmart is a new online marketplace designed to help jingle writers, jingle producers and freelance musicians in general to get in touch with companies, agencies or individuals in need of commercial jingles, music services or any music project. .
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Small Business CEO
NOVEMBER 6, 2013
If you haven’t already started marketing yourself and your business through public relations, it’s time to make sure that all other areas of your online marketing plan are firmly in place and then get to work on a public relations plan. Don’t let your options overwhelm you! Don’t! Social Media.
Men With Pens
APRIL 8, 2012
Do they know something we don’t know? Once upon a time, I wasn’t on the inside. I wrote press releases for the music industry, which was pretty cool. But, I was never initiated into the uber-secret-mad-men-esque clique known as “agency copywriters”. I didn’t get the secret memos.
Small Business CEO
NOVEMBER 11, 2010
But, how much is enough and what are the true consequences of doing “just enough?&# And, what if “just enough&# isn’t? Let’s move on to talk about upcoming press releases.&#. You know — the one where an agency PR professional sits down to talk with their client about the next 90 days and beyond.
Service Untitled
JUNE 18, 2012
The subcommittee’s new efforts will now concentrate on their “poor customer service image and become a leaner, smarter agency,” according to Rogers. The subcommittee’s new efforts will now concentrate on their “poor customer service image and become a leaner, smarter agency,” according to Rogers.
Small Business CEO
JANUARY 28, 2010
The days of the lawyer-scrubbed and -approved press release as a primary communication mechanism is obsolete. Don’t get caught up in getting “credit&# - Do the right thing; the benefits to your community and employees will resonate. Go big could be a major speaking event (even if you don’t have a booth).
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