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Bankrupt and Facing a $100 million Lawsuit, This Entrepreneur Learned the Power of Grit

Success

He launched Paradigm Marketing Alliance as a remedy, creating social media content for those entrepreneurs and other franchise brands. Creating all of that content was expensive, so Goetschel built Rallio, a social media technology platform, in order to automate numerous processes that were previously manual efforts.

Learning 291
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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media. They did learning snacks, short snippets.”. Humanization.

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Launching a Business Against All Odds: 3 Tips for Startup Success

Success

Larry and Garrett have learned that these customers don’t find you. In a world with no email or social media, Larry met his customers by: Flying to Germany, London, Japan and France to pitch eyewear kits to magazines. These are people who understand your brand’s culture because they see a part of themselves in your story.

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For Jamie Kern Lima, Unlocking Success Starts with Embracing Self-Worth

Success

Often posting inspiring quotes and quick-hit videos sans makeup on social media to millions every day, Lima makes it clear she wants to help people shine in everything she touches, and her relatability on the global stage is why people gravitate to her events. “My It’s a road map to demolishing self-doubt and fulfilling one’s destiny.

2016 291
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Diverse Voices & Powerful Narratives in the Workplace

Allwork

This article was originally written by Beth Novitsky of Gensler for Work Design Magazine. As a social media company, LinkedIn understands the importance of ensuring that team members feel like they belong to something bigger. The ultimate goal is to create inclusive behaviors and experiences, not just places.

Atrium 246
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7 Examples of Good Customer Service to Build Customer Loyalty

Success

Whether you ask open-ended questions or only one to understand your Net Promoter Score , it provides an opportunity to learn your customers’ likes, dislikes, and unmet desires. Social listening at its simplest means paying attention to your social media pages. Training magazine awarded Dollar General the No.

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Tarte’s Dubai Trip and the Tricky Ethics of Influencer Marketing

Success

The trip has been widely discussed everywhere from TikTok (where the #TrippinWithTarte hashtag has more than 170 million views) to Time magazine (“ Why the Internet Became Fixated on an Influencer Trip to Dubai ”). There is no assurance that a viewer will have seen your previous post where you disclosed the gift or paid promotion.”