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Twitter Accused Of Legal Violations During Mass Layoffs, Again

Allwork

What’s going on: In a move to reduce costs, Elon Musk’s purchase of the social media platform Twitter resulted in the laying off of nearly 3,700 staff members (nearly half of the company’s employees) back in early November. Subsequently, hundreds more chose to resign.

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Are You a Twitter Menace?

Tips From T. Marie

I’ve talked about Twitter Do’s and Don’ts before. Today I want to talk about making sure you’re not a Twitter menace. So just what is a Twitter menace? Those people that are using Twitter as a bullhorn rather than a communication device. DM-ing ‘opportunities’ to purchase your latest product. Do you disagree?

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity. This data is especially important when considering that 74% of all consumers rely on social media for purchasing decisions, and nearly half use the platforms to discover new brands.

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What Happened When I Avoided the News for 30 Days

Success

Scrolling through Twitter one day, dodging breaking news stories like I would Game of Thrones spoilers, I stumbled across a video of a pack of Siberian tigers in China playfully chasing a drone. There’s information all around us, even if it isn’t coming in the form of a news ticker or smartphone notification.

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Email Isn’t Dead. Here’s Why You Should Be Using It to Market Your Business.

Tips From T. Marie

Unlike social media sites like Twitter and Facebook, your email list won’t be effected by a change of site policies, etc. A high converting opt-in form. Good email marketing services not only help you keep track of your list and easily create newsletters, campaigns and opt in forms, most also have some great educational material.

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Optimizing Your Social Media Presence for Link Building and SEO

Andrea Kalli

Like most marketing forms, the value of social media is variable. If you have plans to conquer Twitter, Facebook, or an independent social website, use these tips to gain as much link building power as possible. Posting complete links on Twitter can be a disaster. There’s one field in which social media truly shines: SEO.

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Video Marketing in 2017 – 10 Critical Truths Brand Builders Need to Know for Maximum ROI

Andrea Kalli

– While long-form text-based content is awesome for SEO , don’t assume long-form content works best for video too. Short-form video is likely to garner more views (especially from younger audiences) and might even be shared more on social media. Livestreamed video is extremely popular.

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