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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity.

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Tackling Business Strategy: 6 Tenets of Building a Scalable Brand

Success

Scalability refers to the ability of a business to increase revenue without much increase in costs. But although this doubles your cost in time and ingredients, you don’t need to buy a new oven. But although this doubles your cost in time and ingredients, you don’t need to buy a new oven. Now, you bake twice as many treats.

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Super Bowl Promotions and Preparations: How 8 Small Businesses Are Bracing for the Big Game

Success

Chronicling history Company: Storyville Road Who they are: Woman and minority-owned video production company based in Las Vegas How they’re preparing: Storyville Road is an approved supplier of Super Bowl LVIII Business Connect Program and the Las Vegas Super Bowl LVIII Host Committee.

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Video Is Now A “Must Have” In Your Marketing Plan

Andrea Kalli

The popularity and effectiveness of video marketing continue to experience exponential growth. While the concept of video advertising is not new, its integration into website and mobile content has rapidly become a powerful marketing strategy. Take a look at the following reasons you should develop a video marketing strategy.

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Using Social Media for Product Launches

Andrea Kalli

While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.

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Using Social Media for Product Launches | Internet Marketing.

Andrea Kalli

While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.

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Four Social Media Strategies Small Businesses Can Use to Beat.

Andrea Kalli

Now, thanks to social media, it is something that can really happen for small, efficient, and ultra-effective internet businesses. Social media gives small businesses the power to outshine their large opponents, outmaneuver major corporations, and with a bit of dedication and work, eventually beat their more powerful opponents.