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Using social media to empower Assistants

Practically Perfect PA

Despite my passion for social media I haven’t always been adept at it and was a twitter virgin until The Assist Conference 2015. It is never too late to add a new string to your bow and social media seems to be the way forward for the future Assistant. You have nothing to lose and everything to gain.

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For You Haiti Provides Education and Life-Saving Medical Care to Residents of La Gonave

Success

Early in November, we posted on our social media accounts asking followers to nominate a charity they felt was making an impact in their communities. Alana Kaye was an Australian-based international flight attendant in 2015 until she decided to visit her sponsored children in Haiti through an organization called World Vision.

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5 Ways to Start Your Day Just Right

Success

To learn what works for other people, I turned to business owners who consider themselves happy and successful. While it may seem counterproductive to start the day with digital distractions, Boston-based Instagram consultant Sue Zimmerman spends 45 minutes on the social platform “getting inspired by vivid visual content.”

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5 Things to Do Before Your Next Job Interview

Success

For recent graduates, talking about a particular project or paper can highlight what you’ve learned over the last four years, which can segue into a discussion about how those newly attained skills “would be of value to the company and/or the job for which you are interviewing,” says Mary Spencer, Ed.D,

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Ten Small Business Trends You Need to Embrace in 2015

Tips From T. Marie

As a business owner there are a few trends that experts say will be important for success in 2015. The top 10 terms to be concerned about for the coming year are: CLOUD, CONTENT, USER EXPERIENCE, CONNECTED, ANALYTICS, TRANSPARENCY, UNIQUE, HUMAN, PERSONAL and SOCIAL. What about marketing in 2015? Those experts were wrong.

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How to Master the Art of Delegation in 3 Steps

Success

This is where learning how to delegate effectively is useful. Black says her assistants manage her social media accounts, handle daily bookkeeping, set up appointments and field calls. Ask what they have an interest in learning and tackling and delegate those tasks to them. It can feel paradoxical. Walk the line.

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How Following the Rules Empowers You to Break Them on Your Own Terms

Success

In 2015, she founded LIVELY, a lingerie brand built around a community of women who empower each other to defy expectations. Taking things slow and learning how an industry works can give you the tools you need to do something completely outside the norm in the future. Being a rule-follower doesn’t mean being boring.