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The Predictions for Small Business Saturday 2023 Are In—Here’s How to Optimize Them for Your Business

Success

Consider looking to contractors, temps or other nontraditional employees to ensure you can optimize the day’s profit potential. She’s also turning to ManyChat this year, a social media tool to quickly respond and reply to each comment to send them a direct link to buy a product.

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Google's Shadow Workforce

Small Business Labs

Bloomberg's Inside Google's Shadow Workforce covers the use by Google of what they call TVCs, or “temps, vendors and contractors" According to the article about half of Google's workforce is comprised of TVCs.    We've recently covered a number of studies confirming this.

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Follow the Science: Ze Frank Teaches Us True Facts and Life Lessons

Success

Subsequently, he temped as an illustrator for a big ad agency, where he learned early versions of Flash and code-based animation. “I Now he tapped Buzzfeed founder Jonah Peretti, who’d also been a student of virality, and together they raised funding for Star.Me , a sticker-based, social media-linked game. No problem.

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Word of Mouth is How Freelancers Find Jobs

Small Business Labs

It's not surprising that independent workers (freelancers, temps, self-employed, etc.)    Social media was distant 4th, with only 3%. But this understates the role of social media. rely on word of mouth/referrals for getting business.

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Establishing a Digital Presence

Recruit CRM

You may add a list of clients, some client/candidate testimonials, any new service you provide (like resume writing, temp staffing, consulting), etc. To begin this process it is important to create company page/account in the three of the most popular social media platforms, namely LinkedIn , Facebook & Twitter.

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Episode 251: Being a Late Bloomer with Rich Karlgaard

Productivityist

A self-proclaimed late bloomer, he had a mediocre academic career at Stanford (which he got into by a fluke), and after graduating, worked as a dishwasher, night watchman, and typing temp before finally finding the inner motivation and drive that ultimately led him to his current career trajectory. This episode is brought to you by MetPro.

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Top 10 Small Business Trends for 2011

Small Business Labs

Social and Social Media.   Social Media Moves to the Small Business Mainstream:  Despite the hype, the vast majority of small businesses haven't used social media on a regular basis for business purposes.   New localism was on our list last year. 

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