Launching a Business Against All Odds: 3 Tips for Startup Success
Success
OCTOBER 22, 2021
In a world with no email or social media, Larry met his customers by: Flying to Germany, London, Japan and France to pitch eyewear kits to magazines. His brand represents the Venice Beach lifestyle, so he sold to people who identified with that, regardless of where they lived. “I I was glamorous Hollywood,” Larry says.
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