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Ep 239: Lucy Brazier – Author of The Modern-Day Assistant

LEADERASSISTANT.COM

Lucy is author of The Modern-Day Assistant: Build Your Influence and Boost Your Potential , as well as the CEO of Marcham Publishing, a global force synonymous with world-class conferences and training. Join my email list here if you want to get an email when a new episode goes live.

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7 Types of Competitive Advantages and How to Develop Yours

Success

If your budget is too limited to offer competitive salaries, what other perks do you offer ? As a personal example, I had a client who offered two night classes with equal marketing budgets. The client reaction was to pour nearly all of the marketing budget into the failed offering rather than grow the successful one.

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Ep 215: Kathleen Burns Kingsbury on Changing Your Money Mindset and Negotiating for What You Deserve

LEADERASSISTANT.COM

ezCater’s simple-to-use platform provides a network of over 100,000 restaurants nationwide, business-grade reliability, food spend management tools, and 24/7 support from their highly trained customer service team. Join my email list here if you want to get an email when a new episode goes live.

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What does it take to be a successful Marketing Executive?

Page Personnel

Build brand awareness One of the most important aspects of the role is to create awareness of your brand, in ways that are often aimed at specific target audiences comprised of interested parties and potential customers. They may also need to manage the marketing budgets and be aware of all market trends.

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What does it take to be a successful Marketing Executive?

Page Personnel

Build brand awareness One of the most important aspects of the role is to create awareness of your brand, in ways that are often aimed at specific target audiences comprised of interested parties and potential customers. They may also need to manage the marketing budgets and be aware of all market trends.

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Announcing my first book: The Hidden Power of Your Customers

Customers Rock!

It is not a social media book (more on that in The Story below), but social media is woven throughout the book (as it should be woven throughout a company’s marketing and customer service strategies). It is also not a customer service book (but that is an important tenet). But customer service is not enough.

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Ep 242: Nicki Cave on Managing a Team of Assistants and Finding Happiness in Your Work

LEADERASSISTANT.COM

. ––– THE LEADER ASSISTANT PODCAST IS PRESENTED BY EZCATER ezCater is the nation’s most trusted provider of corporate food solutions — the best way for companies to order food for daily employee lunches, meetings, and events of any size or budget. Join my email list here if you want to get an email when a new episode goes live.