Society 18 Founder Pamela Zapata on Supporting Influencers of Color and Knowing Your Worth
Success
NOVEMBER 29, 2022
Pamela Zapata: I had been working in marketing, production, talent and casting for about 10 years when I started the agency. I went to a startup and essentially created their entire influencer network. They didn’t understand how to negotiate contracts. I started at Ryan Seacrest Productions; then, I went to E!
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