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10 Strategies for a Thriving Home-Based Business in 2024

Tips From T. Marie

Upgrade your website , harness the power of social media, and create valuable content to captivate your audience. Share client testimonials and case studies to build trust and credibility. Highlight them on your website, create social media posts from them, and share them in your newsletters to your email list.

2024 206
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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. Now, the platform is a resource for life advice and how-to content. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media.

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The Ultimate PR Playbook for Coworking Spaces: 8 Winning Strategies to Stand Out

Allwork

Leverage surveys, feedback forms, and social media channels to foster open communication. Incorporate your brand story into press releases, blog articles, social media posts, and website content. Connect with them through social media, attend industry events, or participate in media networking activities.

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Trust Me on This: Building a Business Clients Love

Tips From T. Marie

Showcase Your Knowledge and Passion: Use your website, blog, or social media to share valuable insights into your industry. Offer Testimonials and Case Studies: Even if you don’t have clients of your own yet, share your successes, even if they were in a slightly different capacity or volunteer work.

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Top 10 Most Innovative Companies to Watch in 2024

Success

How they innovate: Group Black partners with media companies using Uplift, which helps match Black creators with 200 brands in their network. Flipboard solves this for readers looking for news of the day and in-depth features alike, calling itself the “first and only social magazine.” Most Innovative Company in Health & Wellness 4.

2024 316
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How To Hire And Manage Freelancers, According To Experts

Allwork

Many freelancers and small business owners optimize their personal social media pages to better advertise their services. Often you’re getting more than you think,” Lauren Lang , an independent content strategy consultant, told MarketerHire. The gig economy is gaining steam. But even the best marketers need structure.

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Tarte’s Dubai Trip and the Tricky Ethics of Influencer Marketing

Success

In mid-January, the cosmetic company Tarte took a group of content creators, including big-name TikTokers like Meredith Duxbury (17.8 But younger social media users might not know how common these trips have been throughout the internet era, beginning with brands bringing excited vloggers around the world in YouTube’s heyday.