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Society 18 Founder Pamela Zapata on Supporting Influencers of Color and Knowing Your Worth

Success

In 2019, she launched Society 18 , an influencer management and digital marketing firm that focuses on multicultural and multiethnic content creators. Pamela Zapata: I had been working in marketing, production, talent and casting for about 10 years when I started the agency. and was there for four years.

Agencies 307
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Some questions about AI, a world drowning in content and the human centipede of creativity

Workplace Insight

This is a unique moment in time where we do have agency in how it shapes society” she said. When asked in 2019 about its business model, OpenAI CEO Sam Altman had this to say: Connie Loizos, Silicon Valley Editor of TechCrunch, asks Sam Altman, CEO of OpenAI (the company behind ChatGPT), in 2019, about OpenAI's business model.

2019 52
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AI Probably Won’t Take Your Job In 2024

Allwork

businesses across a wide spectrum of industries are using AI in some shape or form. When we asked in 2019, 81% of CIOs told us that they would have [AI] by now. The Washington Post recently published an analysis of corporate reports and found that over 1,000 public companies have mentioned the use of AI.

2024 289
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This Old Marketing Farewell Episode: Sometimes the End Is a Beginning

Small Business Labs

At the risk of getting all sentimental, Robert and I wanted to spend our last PNR podcast revisiting some of our favorite discussion topics, recalling a few of our personal content marketing triumphs, and passing along a bit of advice we’ve received over the years in the hopes that it will help you achieve greater triumphs in your own career.

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SUCCESS’ 2024 Women of Influence

Success

She is a 2023 CNN Hero, a 2022 Soros Justice Fellow and a 2019 JustLeadershipUSA Leading with Conviction Fellow Alumna. She brings more than 20 years of experience in web design, digital content marketing and search engine optimization (SEO) to create meaningful and easy-to-monetize content on every platform.

2024 264
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The four day week and a case of less is more

Workplace Insight

Between 2015-2019, Iceland ran two large-scale trials of a reduced working week of 35-36 hours with no reduction in pay. What the four day week is not is a form of condensed working. UK recruitment firm, MRL Consulting Group took a different approach, by closing its offices every Friday for a six-month trial in 2019.

2018 98
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Introducing the SUCCESS 125

Success

Tarrent-Arthur and Helen Cummings-Henry saw COVID-19 as an opportunity to form Righteous Uplifting Nourishing International, a global nonprofit organization whose message is to change lives one soul at a time. In her mid-20s, Taja Dockendorf founded Pulp+Wire, a full-service consumer packaging, branding and marketing agency.

Mentoring 313