Once Upon a Time in Marketing: The Power of Storytelling
Success
NOVEMBER 24, 2022
“A fabulous story like that shows what great customer service looks like, and it could be used for all kinds of reputation-building,” he says. Case Studies. In 2003, with just $350, Perry invented Sinus Buster, which he says was the first hot-pepper nasal spray intended as a headache reliever.
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