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Why Good Copywriting Goes Bad: Ignorance | Men With Pens

Men With Pens

When you write websites, ads, white papers, or other business materials, readers simply want information. Later they learned that in Africa illiteracy is high, so companies put pictures on the product labels to show what’s inside. Be willing to change your copy to meet a goal. They aren’t looking for beauty.

2010 40
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The Admin Title Recalibration Initiative: Expanded Career Pathing for Administrative Professionals

Admin Awards

Supplemental “Future of Jobs Report” white papers from the World Economic Forum discussing in demand skills for 2022 and beyond. International Association of Administrative Professionals (IAAP) “Global 5” Administrative Capabilities Leveling (Global).

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Is Your Education Useless? | Men With Pens

Men With Pens

You put hours of effort and study into learning a certain subject inside and out. You probably can’t remember when you last put the knowledge you learned in university to work in your everyday business affairs. You’ve probably forgotten half of what you learned, too. I didn’t pay attention to what I’d learned.

2009 40
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Master the Art of Re-purposing Your Work and You'll Save Multiple Hours - 50 Ideas To Get You Started

Stephanie LH Calahan

When I was a graduate student, I was mildly surprised to learn that a thesis statement could expand into an entire thesis. I take my best content and turn it into workshops and allow people to play with and I hope learn from the ideas. If I didn't learn the art of repurposing content, I'd be in trouble!