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Tarte’s Dubai Trip and the Tricky Ethics of Influencer Marketing

Success

Questioning the marketing ethics of the Tarte Dubai trip So why is it that this trip— one of roughly 20 Tarte has taken since 2015—caused such an online uproar? McClennan asks, rhetorically—neither he nor I can readily recall what ethical drama seized social media even a few years ago. That is what we ask our influencers to do.

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How To Hire And Manage Freelancers, According To Experts

Allwork

Many freelancers and small business owners optimize their personal social media pages to better advertise their services. Erin Balsa, head of content marketing at The Predictive Index , has been hiring freelance writers since 2011 and managing them since 2015. Set up a calendar for regular check-ins and deadlines.