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How To Hire And Manage Freelancers, According To Experts

Allwork

Erin Balsa, head of content marketing at The Predictive Index , has been hiring freelance writers since 2011 and managing them since 2015. Set up a calendar for regular check-ins and deadlines. That’s why we recommend an onboarding checklist. Her secret? She shares an onboarding document with every new freelancer. “It

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Tarte’s Dubai Trip and the Tricky Ethics of Influencer Marketing

Success

Questioning the marketing ethics of the Tarte Dubai trip So why is it that this trip— one of roughly 20 Tarte has taken since 2015—caused such an online uproar? You can learn from this case, and I hope that we’ll learn from it.” Multiple articles and comments called the extravagant excursion “tone-deaf,” particularly as the U.S.