Once Upon a Time in Marketing: The Power of Storytelling
Success
NOVEMBER 24, 2022
Case Studies. We [heard] stories from our sales team in the field that veterinarians [said], ‘It’s not my responsibility to promote pet insurance,’” Tomsic said. Perry’s story is broadcast via social media communications and by bloggers who are invited to try and review his products. Consumers love the story, too.
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