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Price Isn't the Primary Loyalty Factor

Make or Break Moments

I went to Levin because they had a 50% off sale and if you purchased on the weekend, it was free delivery. I’ve bought furniture there before – a dining room set, some end tables, and I’ve been happy with the purchase. That’s him sitting in the new chair. He’s 19. I asked for Chuck and he remembered me.

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It's Not What You Say – It's How They Feel » Make or Break Moments

Make or Break Moments

She said lots of thought provoking, inspirational stuff as Maya often does but the one quote that really struck me was this one: ‘I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.’ ’ How true is that? we might ask them.

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Sell What the Customer Wants – Not What You Want to Sell

Make or Break Moments

He went through 16 hours of unpaid training and had to purchase the sales kit prior to making any money so he is invested in the process. He’s too new in the sales game to have learned the trick many sales people adopt – focusing their sales efforts on the items that bring the biggest commission. At least financially.

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Linchpins Unite to Make a Difference

Make or Break Moments

Ever since his book Tribes came out and he invited the hale and hearty to purchase his book sight unseen two months before publication and join his TRIIIBES ning and band together – I have been a fan. On June 14, 2010 at 8pm est – Linchpins around the globe will unite to share, network, connect and collaborate.

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Customers Look for Personalization

Make or Break Moments

“They are looking to learn how to make or purchase things made especially for them,&# she said. Best, Glenn Friesen Customer Service Training with Impact Learning Systems Deborah Chaddock Brown said, Holy cow, Glenn, that is some comprehensive article you linked to. Looking forward to more great content!

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Individuals Make the Business

Make or Break Moments

When I learned of the diagnosis I went straight from the store to the hospital to give her a hug. It was Bekah’s personality that brought me back – sometimes daily – for one thing and another and a friendly conversation. Customers came in to ask of her progress. She remembered her customers – knew what they liked.

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The Potential Customer just Walked – How Much did it cost you.

Make or Break Moments

I learned today from CustServ that the cost of lost customers equals 338.5 If the prospects that leave your business without purchasing were surveyed, what would be the reason they walked? I have often theorized the importance of building relationships with customers and now a recent survey puts dollars to the sense of that theory.