Remove Constant Contact Remove Email Remove Phones Remove Purchasing
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Reaping the Soft Benefits of Email Marketing

Small Business CEO

In my previous article, Making Money: The Economics of Email , I discussed the customer acquisition cycle and how email marketing fits nicely into that effort, acting as the grease to speed the process along. Email has direct financial benefits, but there are also a number of other benefits that are difficult to track.

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Productive Networking: 22 Ideas to Organize Business Cards for Effective Followup

Stephanie LH Calahan

Add them to your contact management system. In addition to the name, phone numbers, company, and e-mail, include where and when you met the person, who introduced you, and why you might want to contact him/her in the future. If your system enables you to categorize or label contacts, do so! The business cards?