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How to Find Your Money ‘Why’

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How many bath bombs have been purchased on credit cards in the name of self-care? In her book Loaded , behavioral economist Sarah Newcomb writes about these values in terms of “needs” and explains that the infamous “latte factor” can in fact be scratching the need for “social connection.” Don’t list too many.

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16 Timeless Truths of Financial Freedom

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I’ve written 10 consecutive New York Times best-selling books. My book, The Latte Factor , is a parable about Zoey Daniels, a millennial who’s earning a decent living in New York City. Don’t Budget. Investing $1,000 in Apple during its IPO in December 1980 would’ve given you over $500,000 in 2019, according to CNBC.