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How to Boost Online Sales

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An email sign-up form with a promise of something in return: This can be a discount code, free e-book or video related to your business, access to a free consultation or another giveaway. “Not An email follow-up strategy : Digital marketing expert Nathalie Lussier recommends at least a month’s worth of emails, paced every three to five days.

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Once Upon a Time in Marketing: The Power of Storytelling

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Case Studies. In addition to being shown at industry events and trade shows, these customer story videos were emailed to new customers upon buying the insurance. People [emailed] right back and [said], ‘Wow, we made the right choice,’” Tomsic said. This article was published in April 2013 and has been updated.

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