What's Under the Hood of Your Web Copy? | Men With Pens
Men With Pens
MARCH 21, 2010
It’s kind of like matching up a Mercedes engine with a Toyota Corolla’s exterior. Is it common to take “creative liberties&# among copywriters and just make up a complete bogus story to sell the product better? Her comment was one heck of a wake-up call that taught me a valuable lesson. Ragnar´s last blog.
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