Tackling Business Strategy: 6 Tenets of Building a Scalable Brand
Success
OCTOBER 19, 2021
When starting a new company , you don’t really have a brand image because no one knows you yet. But they are time-consuming and expensive. To get started, consider the deepest, lasting values of your company brand. To be scalable, create such “values media” in a way that reflects core values for the life of the company.
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