The Small Business Blog

NOVEMBER 22, 2010

Many people assume, quite wrongly, that if you are a lifestyle business there is no need for online collaboration, in any sense. But, online collaboration can be a great way to increase the efficiency of your lifestyle business whilst at the same time providing your customers with exactly what they are looking for.

Lifestyle 100

Lifestyle Collaborate Expenses Customer Service 100

Andrea Kalli

AUGUST 11, 2010

Today, videos are fast becoming the standard medium for promoting products as well as publishing press releases, interviews, music, and so much more. Following these tips will help you promote and optimize your video marketing content for maximum views. Furthermore, make sure that your video ranks in the top video portals.

Promotion 100

Promotion Social Media Microsoft Outlook Twitter 100

Andrea Kalli

MAY 11, 2010

Long-term promotional potential: The more engaging and influential your membership program is, the more likely it is to generate powerful word of mouth marketing power. If you price your product in line with up-front competitors, but spread it over the course of a year, you will find that it appears much less expensive to potential customers.

Social Media 100

Social Media Purchasing Microsoft Outlook Training 100

Andrea Kalli

AUGUST 17, 2010

Even relatively low-end businesses – dentists, painters, and plumbers – are able to capitalize on the online arena, capturing clients and generating leads at a fraction of the expense a newspaper advertisement would require. Of course, there are limits to the power of localized search engine optimization.

Social Media 100

Social Media 2007 International Microsoft Outlook 100

Andrea Kalli

JUNE 15, 2010

For others, the expense simply does not bring in any real return, as a community simply can’t be created around each and every business out there. In the 1990s, you couldn’t walk through an office building without hearing “paradigm” mentioned. Social media is a powerful tool for marketers, but it is not a fix-all solution.

Social Media 100

Social Media Microsoft Outlook Twitter 2007 100

Andrea Kalli

MARCH 30, 2010

SEO, in terms of time spent, is a very expensive exercise. Using Videos to Develop the Perception of a Personal Relationship With Target Audiences When pursued correctly, video marketing can be an extremely effective tool to promote your small business. This post was mentioned on Twitter by BuzzDigitalMedia. 2 Bo Oaksound (1 comments.)

Social Media 100

Social Media Microsoft Outlook Twitter 2010 100

Andrea Kalli

APRIL 20, 2010

We have all heard horror stories about companies trapped into ultra-expensive “continual updates&# for their own websites, all because their designer did not use a platform that works for them. There is nothing more frustrating than a website that inspires confusion and difficulty every time it needs any update.

Social Media 100

Social Media Microsoft Outlook 2010 Twitter 100