Millennials Driving Pet Humanization Trend
Small Business Labs
SEPTEMBER 15, 2016
Owners believe emotional health is important, but struggle to understand pet’s needs. They’re less expensive. We also found this quote interesting (the picture is from the article): Millennials were also twice as likely than Baby Boomers to buy clothing for their pets, a phenomenon Richter chalks up to the prevalence of social media.
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