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5 Ways to Thrill Your Customers (Because a Thank You Email Just Doesn’t Cut It Anymore)

Success

Or what about an elegant restaurant that has a dress code prohibiting shorts? Instead of turning someone away, a restaurant staffer escorts him to a private closet that has “loaner pants.” A couple of hours later, the happy patron pays his $200 tab; he will return to the restaurant nine times the next year.

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Decoding Decision-Making: Andrea Pirrotti-Dranchak’s Insights on Marketing Strategies

Allwork

So the marketing process, I would say, doesn’t stop when the customer purchases. The marketing process has to be sustained through their entire lifecycle to reinforce why they purchased and to bring new gifts, if you will, to them so that they sustain their loyalty. And ularity is this really cool. And it’s very neat.

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