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The Savannah Bananas Created Their Own Version of Baseball by Putting Fans First

Success

At normal ballparks, tickets and concessions are separate purchases. Playing by new rules The first game of Banana Ball was an exhibition game played in 2018 in just 99 minutes. It’s a recognizable form of baseball (for now), but it has evolved to accelerate the game, involve the fans and inspire as much drama as possible.

2016 279
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Decoding Decision-Making: Andrea Pirrotti-Dranchak’s Insights on Marketing Strategies

Allwork

Harness the power of data collection techniques – think interviews, focus groups and questionnaires – to drive marketing conversations. So the marketing process, I would say, doesn’t stop when the customer purchases. Grasp the often-overlooked subjective factors that drive marketing decision-making.

AT&T 130
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Want to expand your horizons? 35 new books from TED speakers that will enlarge your world

Ideas.Ted

When 37-year-old neuroscientist Jill Bolte-Taylor had a massive stroke in 1996, she lost her ability to form words and move her body but also experienced what she would later describe in her TED Talk as “euphoria”. Here, she shares what has happened since her recovery and corrects common misconceptions about how brains function.

2019 139