Why Good Copywriting Goes Bad: Ignorance | Men With Pens
Men With Pens
MARCH 25, 2010
You have to be a pregnant woman in the morning and a retired trucker in the afternoon. Vinay ( @vinayp10 ) March 26, 2010 at 2:58 am Great post. Reply Patricia ( @lokahiandquill ) March 26, 2010 at 5:52 am Good copy and good translations/adaptations have one common attribute: they have to be *fit for purpose*. Be a quick study.
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