Remove 2009 Remove Customer Service Remove Promotion Remove Social Media
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Is Customer Service a Tactic or a Strategy?

Make or Break Moments

Posted by Deborah Chaddock Brown on June 27, 2010 under Customer Moments | Be the First to Comment I get confused sometimes, more often than not, some would say, about the right word to use. A tactic, again from the dictionary is a plan, procedure, or expedient for promoting a desired end or result. hmmm sounds like the same thing.

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Social Media Basics for Bootstrap Businesses

The Small Business Blog

Other Great Business Blogs Social Media for Business WinWeb Pitch of the Week – Martin Everard Benefits Of Building A Home Business Is There More Financial Hardship To Come? With the growth of Social Media it is easier than ever for a bootstrap business to effectively market their small business start-up.

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Age of Conversation 3: It Is In BookStores and Available On-Line

Make or Break Moments

Fast forward to today and the abstract experiment is now a concrete treatise on the state of social media and marketing best practices as a whole. Read all about it and then order your copy.

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Elite Women Around the World – Make a Difference

Make or Break Moments

p.s. Yours truly will be presenting a workshop on Creating an Effective Marketing Strategy using Social Media. This regional economic development trade summit is the brain child of Rita Singh from Miraj International. The keynote address will be given by Ms. Almas Jiwani , President of United National Fund for Women, Ontario Canada.

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Banks Change to a Customer-Focused Message

Make or Break Moments

Maggie Kelly, VP of marketing for American Banking Association said “We’re seeing people move back to more product-specific promotions.&# Scandal, fear, anger, and a general loss of confidence from consumers have made banking a challenging field.

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Welcome Smart Marketing Strategy

Make or Break Moments

Send these empty-nesters a direct mail package promoting the fun and value of the Disney experience for adults , or a package targeting grandparents with grandkids for that segment of the mailing list. Append those records with current demographic data to see how many are families with grown children or adults who are now grandparents.

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Pretzel Power: Building Relationships One Bite at a Time

Make or Break Moments

However, there is always that desire to be promoted and have more opportunities to make a difference. My opportunity came in 1999 when I was promoted to Director of Corporate Stores and moved to Ohio to work in the home office. When I was a kid I would pretend they were cigarettes (hey it was before the Surgeon General).