Small Business CEO

JANUARY 25, 2010

So you benchmark your company against others in your industry. Maybe you look at maximizing revenue per full-time employee, increasing first call resolution in your contact center or IT expense as a percent of revenue. Your customers, whether they are consumers or businesses, rarely measure you against others in your industry.

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Men With Pens

JANUARY 3, 2010

It’s up to us to stop allowing others to make decisions for our industry, our careers, and our lives, both as a group and as individuals. One on one consulting, seminars, meet ups are difficult to copy and expensive to hold. The first ebook is expensive to produce but that is a fixed cost, not marginal cost.

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Men With Pens

DECEMBER 6, 2009

How kids REALLY have total recall – Today’s Humor of the Day Reply John Bardos ( @jetsetcitizen ) December 7, 2009 at 6:19 am Bloggers like us are not offering free content, the articles are a marketing expense to get readers to pay attention to what we have to say. We are buying attention and paying for it with our writing.

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