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Super Bowl Promotions and Preparations: How 8 Small Businesses Are Bracing for the Big Game

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Our team is booked at back-to-back events,” says Christine Maddella, managing partner and owner. “We And we hold off on business travel to Phoenix and Los Angeles. The company will also be open 24 hours over Super Bowl weekend for travelers needing to store luggage during the game. We can’t do business as usual.

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