Clutter Coach
JANUARY 19, 2016
I learned how to be a nosy observer my own life. What’s your marketing USP? I won’t make you to get rid of clothes you haven’t worn in two years. What I noticed years ago is that I felt distracted and burdened by a lot of the stuff in my life. I had to pare it down, or drown. How would I know that?
Men With Pens
MARCH 21, 2010
There’s a lot more to writing web copy than that – and you’ll learn it from cars. Want to learn how to write better copy? I learned the lesson of writing in the appropriate voice many years ago, when I wrote my first newsletter for a client. It starts with the USP and ends the day you die. It’s good advice.
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