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3 Success Strategies for Small Businesses

Small Business CEO

So if you’re a small business, here’s what you need to do to chalk out your strategy for long-term success: • Make customer service your USP: You may be on the same playing field as the big boys in the business and the rules of the game may remain the same. About The Guest Author: This guest post is contributed by Anna Miller.

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What's Under the Hood of Your Web Copy? | Men With Pens

Men With Pens

If you write web copy that speaks of being good in sales but sounds like it comes from a casual, laid-back stay-at-home mom, your client won’t be pleased if she’s actually a businesswoman who wears upscale clothes to impress clients at high-profile meetings every day at her downtown office. Confused clients don’t come back.

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