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Boasting about ESG credentials can really put people off a business

Workplace Insight

Efforts by some businesses to promote their environmental and social impact on society are pushing some customers away and risk damaging their reputations, according to a poll conducted by public relations agency, Clearly PR.

Agenda 59
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What does it take to be a successful Marketing Executive?

Page Personnel

Related: 3 effective questions to guide your first 90-day agenda They are usually creatives with effective analytical, interpersonal, and decision-making skills, and a sound understanding of what it takes for a marketing department to achieve results. They also need to monitor and report on competitor activities.

article thumbnail

What does it take to be a successful Marketing Executive?

Page Personnel

Related: 3 effective questions to guide your first 90-day agenda They are usually creatives with effective analytical, interpersonal, and decision-making skills, and a sound understanding of what it takes for a marketing department to achieve results. They also need to monitor and report on competitor activities.