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Why Surveys Show Wide Differences in Small Business Social Media Use

Small Business Labs

You many have noticed that different surveys show very different small business social media usage rates. They also show very different views on how effective social media is for small businesses.   The Citibank survey was done using a random sample and by phone.  A

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Is Using Social Media at Work a Good Idea?

On The Job

Helpful information and advice from Americas favorite workplace columnist About Anita Blog Books Syndicated Column Interviews Career Links Contact Thursday, July 22, 2010 Is Using Social Media at Work a Good Idea? They Twitter. Facebook announced this week is has 500 million users. They comment on blogs. Thats just reality.

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Surprise! Your Customer Service Ain’t All That.

Tips From T. Marie

In fact, when GetFiveStars.com founder Mike Blumenthal conducted a survey, although business owners themselves believed that 75% of customers were experiencing excellent customer service, the customers themselves had something else to say. Offering a free gift or discount for taking the survey can improve completion rates.

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27% of Small Businesses Using Facebook

Small Business Labs

Network Solutions recently released its 2010 State of Small Business report and it has lots of interesting information, including data on social media usage by small businesses.   The chart also shows strong growth in the use of LinkedIn, with Twitter and blogs showing solid but less spectacular usage increases. 

Facebook 100
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Customer-Obsessed Service

Customers Rock!

Social media has pushed customer service to the forefront for many organizations. Responses are often faster in social media than they are in traditional service channels, since social media makes everything extremely visible. Customers have changed, and customer expectations have greatly changed!

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Tweets Not All Sweet on Black Friday

Customers Rock!

Social media has brought the customer experience more in-focus than ever before, and this became very apparent during the start of the 2010 holiday shopping season on Black Friday and Cyber Monday. Consumers made their lists of who had the best deals, based on what they learned on Twitter and other sites.

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Customer-Obsessed Service

Customers Rock!

The radio program is really an extension of this blog; you get to hear my voice as part of an hour-long conversation around the topics we all know and love here: customer experience, customer service, loyalty, marketing, and social media. Here is a typical customer service tweet: Does anyone know if COMPANY X has a Twitter?