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Twitter Accused Of Legal Violations During Mass Layoffs, Again

Allwork

What’s going on: In a move to reduce costs, Elon Musk’s purchase of the social media platform Twitter resulted in the laying off of nearly 3,700 staff members (nearly half of the company’s employees) back in early November. Subsequently, hundreds more chose to resign.

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Social Media’s Marketing Reign Will Continue In 2023

Allwork

Social media has driven both the faux and honest side of society. Whichever side of the coin a marketing team decides to take, one thing is certain: social media will be the main driver of many marketing strategies in the coming years. .

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10 Strategies to help you Tweet like a Social Media Rockstar

Practically Perfect PA

Becoming a social media Rockstar doesn’t just “happen”; you need to really work at it. But if you fancy a bit of a shortcut, there are some simple things you can do to accelerate your rise to social media rock stardom. Collaboration, honesty and learning all form a part of my personal brand. What are your values?

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Using social media to empower Assistants

Practically Perfect PA

Despite my passion for social media I haven’t always been adept at it and was a twitter virgin until The Assist Conference 2015. It is never too late to add a new string to your bow and social media seems to be the way forward for the future Assistant. Hashtags are not exclusive to twitter.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity. Humanization.

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Social Media Marketing Mistakes Small Businesses Should Avoid

Small Business CEO

As small business owners begin marketing their company on social media websites like Facebook, Twitter, Instagram, Pinterest and the like, it’s easy to go overboard when attempting to build your fan base and convert them into customers. It’s unfortunate but many companies still make big mistakes with their social media accounts.

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Using Social Media for Product Launches

Andrea Kalli

While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.