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How to Build Your Brand’s Reputation on Social Media

Success

The thinking was that Facebook might quickly go the way of MySpace, or Instagram would just be another Friendster—here for a good time, but not for a long time. Over the past year I’ve been able to grow my presence on social media dramatically. Over the past year I’ve been able to grow my presence on social media dramatically.

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Is Grassroots Marketing Still Relevant? Exploring Community Marketing in the Digital Age

Success

This evolution has largely been driven by the rise of social media, influencer marketing and the emergence of innovative digital platforms. Grassroots marketing in the social media age A response to that yearning for connection and alignment in values can be seen in social media campaigns.

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Using social media to empower Assistants

Practically Perfect PA

Despite my passion for social media I haven’t always been adept at it and was a twitter virgin until The Assist Conference 2015. It is never too late to add a new string to your bow and social media seems to be the way forward for the future Assistant. It is not going away. It could be listed on your company intranet.

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Unmasking Imposter Syndrome on the Let’s Get Social Show

Stephanie LH Calahan

Definition of Imposter Syndrome and how it can hamper your confidence when it comes to going on social media on videos, writing blogs, etc. “Comparisonitis” social media, and who you follow. Some ways you can get comfortable “going live” on social media. Resource(s) Mentioned.

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Managing your social media content

Practically Perfect PA

These days most of us will have some sort of social media account. Most often it is Facebook, followed closely by LinkedIn and Twitter. If you have accounts set up on every social media channel (as I do) it can be a little overwhelming dealing with all of the stuff coming at you. Who do I follow?

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Sean Cannell’s 10 Tips for Succeeding on YouTube

Success

Today’s smartphones can record professional HD and 4K video—plus, you can easily livestream from your phone to Facebook, TikTok, Instagram, LinkedIn and YouTube. Right now, vertical video is significant on social media. This article originally appeared in the September/October 2022 issue of SUCCESS magazine.

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Time Is Your Most Valuable Resource—Don’t Waste It

Success

They are extremely valuable to you, to marketers and to social media platforms. Every time you catch yourself mindlessly scrolling through your Facebook News Feed, remind yourself that you are the product and your attention is being sold. Remember that Facebook makes money on all of the ads you see.