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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

Success

Over the past year, I have seen many ads for various AI products that promise to completely improve some aspect of daily life through calendar management, content writing and even ad generation. I get it: You are inundated with ads for different products that use AI to solve common problems. It’s great to put out regular content!

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Are Productivity Paranoia And Lack Of Trust The Real Obstacles To Hybrid And Remote Work?

Allwork

Stanford University researchers doing a longitudinal study comparing productivity at different time periods found that remote workers were 5% more efficient than office-based ones in the summer of 2020. Do bosses trust employees to be productive when working out of the office? . But this number improved to 9% by summer 2022. .

2022 354
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No Pain, No Gain: Theragun Founder Jason Wersland on the Power of Word-of-Mouth Marketing

Success

Maybe that seems insane—if you have some of the biggest athletes and celebrities backing your product, wouldn’t you ask them for a little social media boost? While he didn’t solicit advertisements from his clientele, their buy-in has been critical to the product’s success. As it happens, his instincts paid dividends.

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15 social media and technology trends for 2015

Practically Perfect PA

Be fun but be professional when using Social Media. But it is still worth reiterating every year that social media should be used responsibly, especially as more and more people are using the various platforms. This is an oldie but a goldie and it is still going to be the top tip for all social media users in 2015.

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Can AI Help Your Business With Content Creation?

Tips From T. Marie

It can help you create social media content. For example, NexBot can help you generate not only social media posts, but it can help you with hashtags, video captions and even your personal or company bio for your profile page. It’s definitely worth adding to your business tool box. Use AI to help.

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The ‘118’: The Modern Elevator Pitch

Success

The Good: Mentions your product or service and describes how it will help your prospect: “In less than two minutes, I will tell you how the use of [me, my company, my service] will grow your development department 115%.” They want you to tell them what it is you do most passionately. Talk about your passion and excellence!

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People are simply ignoring bans on AI use at work

Workplace Insight

A new poll from comms firm Definition suggests that over half of employed UK adults (54 percent) use tools like ChatGPT at work, despite 25 percent of businesses banning or significantly limiting its use. We have no other information on the methodology beyond that it was of 1,000 people.