Amid Convenience Culture, Gen Zers Embrace Boutique Shopping—Here’s Why
Success
DECEMBER 9, 2022
It’s a creative outlet to curate and create these spaces with the opportunities for people to access clothes that are not one of 100 that they go pick out at Macy’s,” Fiorentino says. Johnson adopted a comment-to-shop model of selling using the boutique’s VIP Facebook group. Photo by Jon King. It’s so fun!”.
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