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Service Untitled» Blog Archive » Building customer relationships.

Service Untitled

Using the Ritz Carlton and FedEx as models of customer service, changes in American Express service strives to create deeper emotional connections with their customers. A customer service applicant might be asked, “If you worked at American Express, how would you give a hug to a card member over the phone?&#

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The secrets of a top copywriting pro | Men With Pens

Men With Pens

Of course, there are the phone calls and urgent emails from clients I have to field. Sending copy by fax or FedEx. Spending half the day on the phone. Dean: When the phone rings … I answer it. The phone is ringing. The phone is ringing.Can I get back to you? Once you get off the phone, that is.

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