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Are SMEs are turning their backs on traditional marketing?

The Small Business Blog

The results indicate that traditional marketing is no longer a priority for many smaller businesses, with the majority favouring cheaper, online methods to promote their businesses. The results of the survey mirror recent reports siting the decline of traditional marketing agencies, particularly advertising.

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Using social media when organising an event

Practically Perfect PA

LinkedIn and Twitter to find speakers, team building activities, caterers, attendees and presentation topics. It goes without saying that you are going to be organising a brilliant event that is well worth publicising so why not use Twitter to promote your department or company’s activities? Event page on LinkedIn.

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Call off the cheerleaders!

Practically Perfect PA

So promoting your personal brand is imperative. What you need to understand is that promoting your brand isn’t a one-off gig – you need to keep up a steady stream of positive impressions on a daily basis. They read your Twitter profile. They survey the state of your desk. They check your email footer for info.

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Should Women Give Up the C-Suite for More Flexibility?

On The Job

This week for USA Today I wrote about a new survey by More magazine showing that three-out-of-four women say they would not apply for their boss' job, partly because of the pressures that go along with it. The survey also found that 43% of the women surveyed say they are less ambitious now than they were a decade ago.

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Inside the Guernsey PA Network

Practically Perfect PA

We are also keen to promote the PA profession in any way we can. We are also going into the local Guernsey College and promoting the PA profession by telling them more about our role. How did you promote the network? EPAA and Executive Secretary promotes us, as well as there being referrals from PA’s that are members.

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Is Using Social Media at Work a Good Idea?

On The Job

They Twitter. Further, a recent Right Management survey found that 51 percent of those working for employers with more than 10,000 employees said that social networking “seldom” interferes with productivity, while 41 percent of those at smaller companies report it “seldom” interferes. “And, They comment on blogs. Thats just reality.

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Choosing Between the Three Affiliate Marketing Models

Andrea Kalli

From the incredibly large range of different products available to promote to the sheer variety in niches and markets, the world of online marketing is packed with opportunities to diversify, experiment, and expand across new markets and product types. This post was mentioned on Twitter by Tweets Traffic, John T. Jones, Ph.D.