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6 Tips for Rapid Social Media Growth in 2022

Success

You want to attract like-minded people, not random followers who don’t view your content or make purchases. Social growth gets easier with focused content that continually speaks to your audience. Repurpose content across social media. Posting identical content on every platform is a bad idea. Find your niche.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity. Now, the platform is a resource for life advice and how-to content. White’s TikTok videos cover everything from tips to boost a resume to insider advice she gleaned from 20-plus years as an HR professional.

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How to Stand Out in a Sea of the Same

Success

It doesn’t mean you have to share every detail of your life—it can be a simple video of you talking to your audience. Allow people to get to know who you are and bring yourself to the forefront of your content. If something doesn’t fit with that quarter’s theme, the content simply goes into the “maybe later” pile.

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How to Use Video to Drive Business – to – Business Sales

Andrea Kalli

How to Use Video to Drive Business – to – Business Sales . Business-to-Business Video Marketing. Business-to-business, or B2B buyers today do not contact a supplier directly until 57 percent of the purchase process is complete, research shows. Why B2B Videos Work . How to Drive Sales With B2B Videos .

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How Quitting Instagram Saved Me Money

Success

What I didn’t realize until my Instagram hiatus was how much my screen was influencing my purchases. What is missing when we make purchases based on what we think we should have (according to social media) is the chance to slow down and actually consider if we actually want these things or if they will benefit our lives in any way, she says.

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Video Is Now A “Must Have” In Your Marketing Plan

Andrea Kalli

The popularity and effectiveness of video marketing continue to experience exponential growth. While the concept of video advertising is not new, its integration into website and mobile content has rapidly become a powerful marketing strategy. Take a look at the following reasons you should develop a video marketing strategy.

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Super Bowl Promotions and Preparations: How 8 Small Businesses Are Bracing for the Big Game

Success

Chronicling history Company: Storyville Road Who they are: Woman and minority-owned video production company based in Las Vegas How they’re preparing: Storyville Road is an approved supplier of Super Bowl LVIII Business Connect Program and the Las Vegas Super Bowl LVIII Host Committee.

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