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Is Grassroots Marketing Still Relevant? Exploring Community Marketing in the Digital Age

Success

This evolution has largely been driven by the rise of social media, influencer marketing and the emergence of innovative digital platforms. Grassroots marketing in the social media age A response to that yearning for connection and alignment in values can be seen in social media campaigns.

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Surprise! Your Customer Service Ain’t All That.

Tips From T. Marie

A recent article on Small Business Trends explains that although you may believe you and your business are providing excellent customer service, chances are your customers/clients aren’t exactly on the same page. Obviously, as business owners we tend to be biased about the delivery of good customer service.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

In December 2021, tiktok.com became the world’s most popular web domain , bumping Google—and its entire suite of services—down to the No. If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. Humanization.

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Aiming Higher: Strategies to Advance Your Community Manager Career in Coworking Spaces

Allwork

In the bustling world of coworking, community managers stand as the lynchpin of operations, their roles extending far beyond traditional customer service. In one of our recent articles , we shared research conducted by Coworking Cafe that showed how the number of flex workspaces in the U.S. increased by 10% in Q2 of 2023.

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Create a Customer-Focused Social Media Strategy » Make or Break.

Make or Break Moments

There are many uses for participating in social media, but for me – the best benefit is the ability to connect with our customers – or our potential customers. I have put together a Customer-Focus Social Media Strategy workbook that I offer FREE to help get you started.

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The Seven Things I Love About Social Media

Make or Break Moments

Blogging – sharing my thoughts about customer service and learning from others about topics I’m interested in. I love that I can upload a video of my daughter’s flute recital, photos from my trip to Italy or, an Animoto video of my customer service book and share with customers, friends and Tweeple.

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Emerging Technologies for Administrative Professionals

All Things Admin

The “Traditional” Role of the Administrative Professional Has Shifted In the past, admins have been responsible for things like customer service, accounting, and data entry. Social – While social media may have begun as a way to keep in touch with family and friends, it’s now a necessary marketing tool for any business.