Society 18 Founder Pamela Zapata on Supporting Influencers of Color and Knowing Your Worth
Success
NOVEMBER 29, 2022
“Racial pay gaps are an issue in every industry,” NBC News reported last year. Pamela Zapata: I had been working in marketing, production, talent and casting for about 10 years when I started the agency. PZ: That’s kind of where the name Society 18 came from: I wanted to be an agency that represented what society actually looks like.
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