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Is Grassroots Marketing Still Relevant? Exploring Community Marketing in the Digital Age

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This evolution has largely been driven by the rise of social media, influencer marketing and the emergence of innovative digital platforms. Grassroots marketing in the social media age A response to that yearning for connection and alignment in values can be seen in social media campaigns.

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Want to Reduce Digital Distractions? Brain Coach Jim Kwik Shares Strategies for Better Focus

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When you take nouns and turn them into verbs, it allows you to have agency as opposed to just hoping. With social media, texts and emails, it’s easy for our brains to suddenly switch into defense mode to fight fires. S: Set Boundaries Define specific times for checking emails and social media to avoid constant interruptions.

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If Sending Christmas Cards Feels Like a Chore, Here’s How to Politely Opt Out

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I won’t be getting out my calligraphy pen, but I have much to meditate upon and a lot of blessings to count,” she wrote in an article for TODAY. It’s a lot like social media in that way.” People forget that we actually have agency to decide what our traditions are,” Kuehnle says.

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TikTok Is Here to Stay—Is Your Brand Ready?

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If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media. Nearly half of consumers use social media to discover new brands.

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Content Is King—Except When It Refers to Creative Works

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For some creatives, the word ‘content’ may have a connotation with being more disposable due to the fast pace of social media,” says Jen Jones Donatelli, a certified creativity coach and the founder of Creative Groove, a small business that coaches and offers community programming around creativity and self-expression.

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What Is Media Literacy and How Can You Improve Yours?

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Knowing what’s real online and in the media can be tricky, as the last few years have seen a rise in events and news stories that are hard to believe. Listen to this week’s episode of the rich & REGULAR podcast about media literacy, and develop critical thinking skills to help you pick out fact from fiction. Hone your skills.

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I Tested ChatGPT in My Business for 30 Days—Here’s What Worked Well (and What Didn’t)

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Let’s leave ethical investigations for another article. For example, “Create a 30-day social media calendar and captions for five posts per day. Still, publishing three articles in a month is above my normal batting average. I wanted to know whether AI could be useful in business. What’s a chatbot? And, voilà!